Pay Per Click Bidding Management India
Pay Per Click is a powerful tool for niche website marketing. They allow you to see your ads only to your targeted customers and you need to pay only when some one clicks on your site on PPC ad networks. Currently Google (runs PPC with name Google Ad words )is leader in this service and have the largest network across the globe. However Yahoo is also very effective in some geographic regions and and really gives very good ROI.
PPC Management Steps we use -
PPC Account Setup in PPC Engines-
Set Up Of PPC Account in PPC engine like Adword,Overture,Adcenter,Miva,Mirago etc.
Keyword Research and Selection -
Research of keywords for selecting right keywords.
Creative Ads Development -
Ad Copy development for display on PPC Engines.
Landing Page Identification -
Identification of right landing page as per keywords and services.
PPC Bidding Management -
Bid gap monitoring, bid price changes and bid position maintenance.
Implement Campaign Tracking
Visitors behaviour analysis for better CTR.
ROI Calculations
Calculation of ROI on your Investments.